98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website

Typically, 142 million customers check out Yelp every month. If you haven't declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

95% Of Unhappy Clients Will Go Back To A Company If A Business Manages To Fix Problems Rapidly And Efficiently

Customers do not anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'constantly' or 'extremely often'.

Source: Trust You

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a brand-new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read the reviews.

With the help of other people, you quickly choose a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

90 Percent Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all people in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to pick a doctor or a lawyer.

Young people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Only 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

USA Consumers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also affect our purchasing preferences.

According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70 Percent Of Consumers Prefer To Learn About A Business Via Articles And Reviews, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.

Source: Statuslabs

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger individuals understand the worth of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews

Irrespective of how alluring your marketing is, you still require consumer reviews. There is no other way around it. Customers are still happy to hear you out, but they trust other individuals more.

Source: My Testimonial Engine