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95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
A Lot Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.
Companies use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and ranking stats reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
More Than Half Of Consumers Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses
Considering that the huge majority of customers check out reviews, you would want yours to be enticing to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Typically two-thirds of companies have outstanding and awesome ratings. Only 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
Over Half Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Score
This stat is among numerous that illustrate the significance of online scores. Now that news of client complete satisfaction travels this fast, keeping your consumers delighted is more vital than ever.
57 percent of customers have searched for business with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11% looked only for organizations with a best five star score.
Source: Brightlocal
74 Percent Of Regional Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online ratings data, we discovered that a business needs to have at least 40 reviews before people "Award" it with a star.
Source: Brightlocal
98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Generally, 142 million customers visit Yelp monthly. This is as excellent a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
15% Of Clients Don't Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective clients won't even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
Because They Want To Buy A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Visit Review Sites.
Users come due to the fact that they have currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews
Irrespective of how appealing your marketing is, you still require customer reviews. There is no other way around it. Customers are still ready to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine