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95% Of Unsatisfied Consumers Will Return To A Company If A Company Takes Care Of Problems Quickly And Efficiently
Consumers don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really make use of them.
Although we now understand why client reviews are so effective, the majority of businesses obviously do not.
Source: LsaInsider
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read customer reviews, concur that it increases their buying confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
15% Of People Do Not Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15% of potential clients won't even think about working with a company they can't find viewpoints about.
Source: Statuslabs
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our purchasing decisions.
According to social media reviews statistics, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics expose that four out of five users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
Many Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat customers well usually succeed, review sites help ensure of that.
Source: Statuslabs
63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review stats reveal the basic appeal of a website can just go so far when it comes to trust.
Source: Review Trackers
If They Were Asked, 77% Of Consumers Would Probably Submit A Review
More than a 35% would do it to advise others about their customer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to leave a review to assist other people with their choice making process.
Source: Podium
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
Younger people understand the worth of being informed. User-generated material has an unassailable effect on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
89% Of Consumers Browse A Companies Responses To Reviews
Not only do most individuals check out the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
74% Of Regional Companies Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Looking at online scores statistics, we discovered that a business needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
73% Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with scores alone.
Written reviews make the statistics appear more authentic which is what the prospective clients are searching for. Practically a third of customers say composed reviews are the only function that makes them believe the websites' reviews are helpful and relevant.
Source: Fan and Fuel
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, individuals spend more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo