77% Of Consumers Would Definitely Give A Review If They Were Asked

More than a 35% would leave a review to educate others about their client experience and 24% would likely direct their review to the business itself.

Over a 26% would be willing to give a review to help other people with their choice making process.

Source: Podium

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers fairly normally succeed, review sites help make certain of that.

Source: Statuslabs

Google Represents 57.5% Of All Reviews Across The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews

No matter how eye-catching your marketing is, you still need customer reviews. There is no way around it. Customers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star score is the first thing customers see. Still, users focus on other elements also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.

The share of customers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

53% Of Consumers Expect Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of consumer reviews stay without a response. That's too bad, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

Many Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower rating in fact helps your overall rating.

According to client rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center