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60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and score data show people value the viewpoint of peers more than any other material.
Source: Collective Bias
52% Of Customers Trust A Product More If It Has Negative Reviews Also
We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Consumers expect to see some unfavorable reviews.
Source: Capterra
Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Considering that the huge bulk of customers read reviews, you'd want yours to be appealing to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95% Of Unsatisfied Clients Will Return To A Company If A Business Takes Care Of Problems Rapidly And Efficiently
Customers don't expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there's absolutely nothing else a company can do to solve a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
98% Of Yelp's Site Visitors Bought From A Business They Found On The Website
Generally, 142 million customers visit Yelp every month. This is as excellent a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a mediocre or negative one.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element
Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users take notice of other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista
Reviews Shared On Twitter Can Help Boost Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management statistics suggest a business's reputation doesn't impact simply the clients. Prospective employees likewise take a look at scores and read reviews.
Source: Deloitte
70 Percent Of Customers Prefer To Discover A Business Via Posts And Reviews, Rather Than Advertisements
Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
89% Of Customers Review A Businesses Feedback To Reviews
Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do miracles in terms of conversions.
A single review can have an enormous effect on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44% increase.
Source: RevLocal
Google Represents 57.5% Of All Reviews Across The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
Online Product Reviews About An Item Can Increase Its Conversion Rate By An Incredible 270%
User review stats show the purchase probability for a product with five reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
More Than Half Of Customers Aged 25-34 Gave Reviews
According to Statista, the younger generations are seemingly the more vocal ones.
Source: Statista
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone