More Than Half Of People Aged 25-34 Gave Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

Customers Could Invest 31% More With A Business That Has Excellent Reviews

Pay attention to this fact. The better other users describe your services or product, the more money you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger individuals understand the worth of being informed. User-generated material has an indisputable impact on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

71% Of Millennials Browse Customer Reviews Of Expert Services

Over half of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose a legal representative or a medical professional.

Young people (age 18-35) are much more inclined to work with an expert based on online reviews. Just 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

83 Percent Of Customers Don't Rely On Advertising

The conventional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads select to pay attention to clients' recommendations online.

Source: Statuslabs

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly pick one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

74% Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online scores statistics, we found out that a business requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review statistics reveal that 63% of client reviews go on without a reply. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

77% Of Consumers Don't Trust Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs