Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of companies have good and awesome rankings. Just 5% of businesses have a rating below 3 stars.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Normally, 142 million customers go to Yelp monthly. If you haven't declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Service

This stat is among many that show the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your consumers pleased is more crucial than ever.

57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for services with an ideal five star ranking.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat customers well generally succeed, review websites help ensure of that.

Source: Statuslabs

15% Of Users Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15 percent of potential clients will not even think about doing business with a company they can't discover viewpoints about.

Source: Statuslabs

60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and ranking data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

70% Of Consumers Choose To Learn About A Business By Means Of Posts And Reviews, Rather Than Ads

Ads are all well and good, however it deserves attempting a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

89% Of Customers Read A Companies Feedback To Reviews

Not only do most customers read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

82% Of Consumers Visit Review Sites Because They Wish To Buy A Service Or An Item And Want To Get The Facts About The Businesses Product Or Services.

Users come since they have actually already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

52% Of Consumers Trust A Product More If It Has Negative Reviews Also

We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

Google Represents 57.5% Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a far-off second.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers