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The Majority Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
If A Business Manages To Resolve Problems Rapidly And Efficiently, 95% Of Unsatisfied Clients Will Return To A Company
Consumers don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
15 Percent Of Users Do Not Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of prospective clients won't even consider working with a business they can't discover opinions about.
Source: Statuslabs
53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's buyers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can likewise affect our purchasing decisions.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
Favorable Reviews Motivate 68% Of Customers To Use A Local Business
Given that the large bulk of customers read reviews, you would want yours to be inviting to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review statistics place consumers' reviews as the most reliable source of suggestions. Online reviews generally carry the very same weight as recommendations from loved ones.
Source: Brightlocal
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
Presently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.
Source: Review Trackers
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Typically two thirds of businesses have good and awesome ratings. Only 5% of companies have a ranking below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.
Source: Capterra
60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and rating stats reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias