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54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star score is the first thing customers see. Still, users take note of other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
74% Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Looking at online rankings stats, we found out that a company requires to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
89% Of Consumers Want To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile browser, customers choose to read reviews on their smart phones.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our purchasing decisions.
According to social media reviews data, Facebook impacts the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that four out of five users are most likely to trust a local business.
Source: RevLocal
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses ought to be continuously asking for reviews.
Source: Statuslabs
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, concur that it increases their purchasing confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
The Average Review Word Count Has Actually Become 65% Shorter Since 2010
In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get an idea of how the business is really doing. Don't depend upon that figure alone.
Source: Brightlocal
The Majority Of People Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are plainly the more opinionated ones.
Source: Statista
70% Of Customers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Ads
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
Clients Could Spend 31% More With A Business That Has Terrific Reviews
Pay attention to this fact. The better other users describe your service or product, the more cash you can charge and consumer review statistics show us exactly just how much more.
Source: Martech Zone
77% Of Clients Would Definitely Leave A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer experience and 24% would likely direct their review to the company itself.
Over a 26% would be willing to leave a review to help other people with their decision making process.
Source: Podium
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Only 6 Percent Of Consumers Do Not Trust Client Reviews At All
According to client review stats, a tremendous 19 percent of consumers always trust online reviews and never ever a make a purchase without reading reviews first.
Source: Statista