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61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have exceptional and awesome scores. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
83 Percent Of Clients Do Not Trust Advertising
The standard channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust ads select to focus on clients' suggestions online.
Source: Statuslabs
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Considering that the vast bulk of customers check out reviews, you'd want yours to be inviting to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Software Reviews Impact Over 98% Of All Purchasers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
77% Of Clients Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't satisfied with scores alone.
Written reviews make the statistics appear more genuine which is what the potential customers are trying to find. Practically a third of consumers say written reviews are the only feature that makes them think the sites' reviews are relevant and useful.
Source: Fan and Fuel
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
If They Were Asked, 77% Of Consumers Would Undoubtedly Leave A Review
More than a 35% would submit a review to advise others about their customer encounter and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to post a review to assist other individuals with their choice making process.
Source: Podium
Many Best Selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies actually utilize them.
Although we now know why client reviews are so effective, a lot of businesses apparently do not.
Source: LsaInsider
Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated content has an indisputable effect on customers.
If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
86% Of Consumers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. They will be willing to share it if you give them a great experience.
Source: Brightlocal
83% Of All Young People Were Invited To Leave A Review Recently
Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all customers to submit a review on their company.
Source: Brightlocal
15% Of Buyers Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of possible customers will not even think about working with a company they can't find viewpoints about.
Source: Statuslabs