One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated material has an indisputable influence on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Users Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing choices are made rapidly.

Online reviews are certainly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

73 Percent Of Consumers Believe Customer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Customer reviews make the statistics appear more authentic which is what the prospective clients are looking for. Practically a third of consumers state composed reviews are the only feature that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

83% Of All Younger Consumers Were Invited To Give A Review Recently

Of those asked, 80% of customers did leave a review. Overall, companies have asked 66% of all clients to submit a review on their company.

Source: Brightlocal

63.6 Percent Of Customers Visit Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review stats reveal the basic popularity of a website can only go so far.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Since the huge bulk of consumers check out reviews, you'd want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star score is the first thing consumers see. Still, users take note of other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Site

Normally, 142 million consumers check out Yelp on a monthly basis. This is as excellent a time as any if you haven't declared your free Yelp business page.

Source: RevLocal

53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats show that 63% of client reviews remain without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

83% Of Clients Don't Trust Advertising

The standard channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust ads select to take notice of consumers' suggestions online.

Source: Statuslabs

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the huge effect user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect

Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Reviews Published On Twitter Can Help Grow Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo