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70 Percent Of Consumers Choose To Find Out About A Business By Means Of Reviews And Articles, Rather Than Ads
Ads are all well and good, however it deserves trying a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
82 Percent Of Consumers Visit Review Websites Since They Wish To Buy A Service Or An Item And Want To Get The Facts About The Businesses Product Or Services.
Review websites are places that people go to get the truth about a product, service or business . Users come because they have actually currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing customers see. Still, users focus on other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States customers.
Source: Statista
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies in fact make use of them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Considering that the huge majority of consumers read reviews, you would want yours to be inviting to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Typically 2 out of 3 businesses have excellent and awesome scores. Only 5% of companies have a rating below 3 stars.
Source: Brightlocal
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site
Generally, 142 million customers check out Yelp each month. This is as excellent a time as any if you have not declared your free Yelp business page.
Source: RevLocal
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you quickly select a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can also affect our purchasing preferences.
According to social reviews statistics, Facebook impacts the majority of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business.
Source: RevLocal
49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.
The share of customers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
90% Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about first impressions?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone