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53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's buyers are wary and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews World Wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.
Source: Statista
People Reading Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.
Online reviews are undoubtedly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
91% Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review statistics place consumers' reviews as the most credible source of suggestions. Online reviews generally carry the exact same weight as advice from loved ones.
Source: Brightlocal
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats show a company's reputation does not impact simply the consumers. Potential employees likewise take a look at rankings and read reviews.
Source: Deloitte
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have an enormous effect on their decision when consumers have to select a service provider.
Source: DemandGenReport
Due To The Fact That They Desire To Buy An Item Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Go To Review Sites.
Users come since they have actually currently formed a buying decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
15 Percent Of Clients Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective customers won't even think about working with a business they can't find viewpoints about.
Source: Statuslabs
98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Site
Normally, 142 million customers check out Yelp monthly. If you haven't declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
Consumers Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Focus on this statistic. The better other users describe your product and services, the more money you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone