Software Reviews Influence Over 98% Of All Buyers

18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

83% Of Customers Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads choose to take notice of customers' suggestions online.

Source: Statuslabs

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Staying connected with your clients establishes trust. Even something like responding to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are going to invest more money with a company.

Source: Statuslabs

Reviews Posted On Twitter Can Help Increase Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

15 Percent Of Buyers Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of potential customers won't even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs

73 Percent Of Customers Believe Client Reviews Are More Crucial Than Star And Number Rankings

Online review data make it clear people aren't satisfied with scores alone.

Written reviews make the stats appear more authentic which is what the would-be customers are trying to find. Almost a 3rd of customers say written reviews are the only feature that makes them believe the sites' reviews are relevant and helpful.

Source: Fan and Fuel

82 Percent Of Customers Check Out Review Sites Because They Wish To Acquire An Item Or A Service And Want To Get The Facts About Business Products And Services.

Review sites are locations that people go to get the facts about a item, business or service . Since they have already formed a purchase decision, users come. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

70 Percent Of Consumers Choose To Discover A Business Via Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

Customers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing decisions are made rapidly.

Online reviews are undoubtedly convincing, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat customers honorably usually prosper, review websites help ensure of that.

Source: Statuslabs

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an indisputable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider

When clients need to select a service provider, reviews have a massive impact on their decision.

Source: DemandGenReport

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Business

This stat is among lots of that illustrate the value of online rankings. Now that news of client satisfaction travels this quick, keeping your consumers happy is more vital than ever.

57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for businesses with a best five star rating.

Source: Brightlocal

USA Buyers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management stats indicate a company's reputation does not affect simply the consumers. Potential employees likewise look at scores and read reviews.

Source: Deloitte

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a brand-new car and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People anticipate to see some negative reviews.

Source: Capterra