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15% Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15 percent of potential clients will not even consider working with a company they can't discover opinions about.
Source: Statuslabs
74 Percent Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Looking at online rankings stats, we learnt that a business needs to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
98 Percent Of Yelp's Browsers Bought From A Business They Found On The Website
Usually, 142 million consumers check out Yelp on a monthly basis. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Typically 2 out of 3 companies have excellent and awesome ratings. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
60 Percent Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.
Reviews and ranking stats show people value the viewpoint of peers more than any other content.
Source: Collective Bias
Just 6% Of Customers Do Not Rely On Client Reviews At All
According to consumer review data, a whopping 19% of consumers constantly trust online reviews and never a purchase without checking out reviews initially.
Source: Statista
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Revenue
Businesses that treat clients well usually flourish, review sites help ensure of that.
Source: Statuslabs
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to buy a new vehicle and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the enormous impact user rankings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% used online reviews to choose an attorney or a doctor.
Younger people (age 18-35) are much more inclined to work with a professional based on online reviews. Only 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
Many Best-selling Products Have An Average Score Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower ranking in fact helps your overall rating.
According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies actually make use of them.
Although we now understand why client reviews are so powerful, a lot of businesses obviously don't.
Source: LsaInsider
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated content has an indisputable effect on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
83 Percent Of Consumers Don't Trust Advertising
The conventional channels to reach customers aren't as prominent as they used to be. Many users who no longer trust ads choose to take note of clients' suggestions online.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'constantly' or 'really often'.
Source: Trust You
Negative Reviews Can Increase Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, people devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo