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89% Of Consumers Review A Companies Replies To Reviews
Not only do many clients read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are basically ads.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star score is the first thing customers see. Still, users pay attention to other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.
Source: Statista
53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews
Online review statistics show that 63% of customer reviews remain without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Data reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Customers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done faster. Buying choices are made rapidly.
Online reviews are obviously persuasive, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Picking A Service Provider
When clients have to choose a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport
77% Of Consumers Would Undoubtedly Leave A Review If They Were Asked
More than a 35% would leave a review to inform others about their customer encounter and 24% would rather direct their review to the company itself.
Over a 26% would want to post a review to assist other individuals with their choice making process.
Source: Podium
Most Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
83 Percent Of Clients Don't Rely On Advertising
The standard channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads pick to take notice of consumers' suggestions online.
Source: Statuslabs
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.
Source: Capterra
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they invest at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal
Only 6 Percent Of Customers Do Not Rely On Customer Reviews At All
According to consumer review statistics, a whopping 19% of consumers always rely on online reviews and never ever a buy without checking out reviews initially.
Source: Statista
15 Percent Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust means no interactions. 15% of possible clients won't even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
70 Percent Of Customers Choose To Find Out About A Business Via Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs