53 Percent Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

89% Of Clients Read A Businesses Responses To Reviews

Not only do the majority of shoppers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat clients well normally prosper, review sites help make certain of that.

Source: Statuslabs

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do wonders in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% increase.

Source: RevLocal

60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

83% Of All Younger Clients Were Invited To Post A Review Recently

Of those asked, 80% of consumers did leave a review. In general, companies have actually asked 66% of all consumers to post a review on their business.

Source: Brightlocal

People Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Considering that the large majority of consumers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Only 6% Of Customers Do Not Trust Client Reviews At All

According to consumer review data, a massive 19% of customers always trust online reviews and never ever a buy without reading reviews initially.

Source: Statista

Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses really use them.

Although we now know why customer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated material has an indisputable impact on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

More Than Half Of People Aged 25 To 34 Published Reviews

According to Statista, the younger generations are evidently the more opinionated ones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star ranking is the first thing consumers see. Still, users take notice of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

The Majority Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of consumers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal