83% Of Consumers Don't Trust Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. The majority of users who no longer trust advertisements pick to focus on clients' recommendations online.

Source: Statuslabs

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, concur that it increases their buying confidence.

Businesses utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Customers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying choices are made quickly.

Online reviews are obviously convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Because the huge majority of consumers check out reviews, you would want yours to be appealing to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews stay without a reply. That's too bad, because those companies are losing consumers that way.

Source: Review Trackers

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Typically, 142 million consumers check out Yelp every month. This is as good a time as any if you haven't declared your complimentary Yelp business page.

Source: RevLocal

53% Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

Reviews Posted On Twitter Can Improve Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Stats reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

If A Business Takes Care Of Problems Quickly And Effectively, 95% Of Dissatisfied Clients Will Go Back To A Business

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Clients Could Spend 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The better other users describe your services or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

82% Of Customers Visit Review Websites Due To The Fact That They Wish To Purchase A Service Or A Product And Wish To Get The Truth About Business Services And Products.

Review websites are locations that customers go to get the truth about a product, business or service . Because they have currently formed a buying decision, users come. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Only 6% Of Customers Do Not Rely On Consumer Reviews At All

According to consumer review stats, a whopping 19% of consumers always rely on online reviews and never a purchase without reading reviews first.

Source: Statista

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal