Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our purchasing preferences.

According to social media reviews stats, Facebook affects over half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies actually use them.

Although we now know why customer reviews are so effective, a lot of businesses apparently do not.

Source: LsaInsider

American Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

When individuals read reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

Since They Desire To Buy A Service Or A Product And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Customers Visit Review Websites.

Review websites are places that people go to get the truth about a business, service or item . Users come since they have actually currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

Reviews Published On Twitter Can Help Grow Online Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

70% Of Consumers Choose To Learn About A Business Via Reviews And Posts, Instead Of Ads

Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to select a physician or a legal representative.

Young people (age 18-35) are much more likely to hire a professional based on online reviews. Only 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

15% Of Users Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of potential customers will not even think about working with a business they can't find opinions about.

Source: Statuslabs

Customers Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a negative or average one.

Source: Brightlocal

83% Of All Younger People Were Asked To Post A Review Recently

Of those invited, 80% of clients did leave a review. Overall, businesses have actually asked 66% of all consumers to give a review on their company.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Because the large majority of customers read reviews, you'd want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews

Keeping in touch with your consumers develops trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you might anticipate, customers who feel this way are happy to invest more cash with a company.

Source: Statuslabs

The Typical Review Length Has Actually Become 65% Shorter Since 2010

Recently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other content.

Source: Collective Bias