Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those exact same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

72% Of Consumers Will Not Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still need consumer reviews. There is no other way around it. Customers are still happy to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users pay attention to other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews go on without a reaction. That's too bad, since those companies are losing customers that way.

Source: Review Trackers

73% Of Consumers Think Client Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be clients are searching for. Nearly a 3rd of customers say written reviews are the only feature that makes them think the websites' reviews are pertinent and helpful.

Source: Fan and Fuel

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the value of being informed. User-generated material has an unassailable impact on customers.

They will realize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can likewise affect our purchasing preferences.

According to social reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of 5 users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.

Reviews and ranking data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

A Single Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do miracles in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% boost.

Source: RevLocal

91% Of Millennials Depend On Online Reviews As Much As Friends And Family

Online review statistics place consumers' reviews as the most credible source of recommendations. Online reviews usually bring the very same weight as recommendations from friends and family.

Source: Brightlocal

74% Of Regional Companies Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings statistics, we discovered that a company needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

Over Half Of Customers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is among many that show the importance of online scores. Now that news of customer satisfaction travels this quick, keeping your clients happy is more vital than ever.

57% of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for companies with an ideal five star score.

Source: Brightlocal

70 Percent Of Customers Prefer To Find Out About A Business Via Reviews And Short Articles, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach also. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact make use of them.

Although we now understand why customer reviews are so powerful, a lot of businesses obviously don't.

Source: LsaInsider