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49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of customers, who focus on the variety of reviews is presently at 46 percent.
Source: Brightlocal
30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your consumers builds their trust. Even something easy like reacting to their reviews and comments can make them feel valued.
As you might anticipate, customers who feel this way are more willing to spend more money with a company.
Source: Statuslabs
If They Were Asked, 77% Of Clients Would Definitely Submit A Review
More than a 35% would do it to inform others about their client encounter and 24% would undoubtedly direct their review to the company itself.
Over a 26% would be willing to leave a review to help other individuals with their decision making process.
Source: Podium
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44 percent increase.
Source: RevLocal
The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
At this present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Profits
Businesses that treat customers well normally prosper, review sites help make certain of that.
Source: Statuslabs
Reviews Shared On Twitter Can Grow Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a doctor or a lawyer.
Young people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
USA Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals read reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA consumers.
Source: Statista
72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews
No matter how alluring your marketing is, you still require customer reviews. There is no other way around it. Customers are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Many Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management statistics indicate a company's reputation does not affect just the consumers. Prospective employees also take a look at rankings and take a look at reviews.
Source: Deloitte
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People anticipate to see some negative reviews.
Source: Capterra
Google Represents 57.5 Percent Of All Reviews Around The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Considering that the huge bulk of consumers check out reviews, you would want yours to be enticing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
74 Percent Of Local Businesses Have At Least One Google Review
A single review is far from adequate to improve your site's SERP ranking.
Looking at online ratings statistics, we discovered that a company requires to have at least 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Users Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, purchasing choices are made rapidly.
Online reviews are clearly convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone