89% Of Consumers Choose To Read Reviews On Their Smart Devices

Be it through an app or a mobile internet browser, people today choose to read reviews on their smart phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users take note of other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics indicate a company's reputation doesn't affect just the customers. Prospective employees likewise take a look at rankings and take a look at reviews.

Source: Deloitte

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Overall two-thirds of companies have outstanding and awesome scores. Just 5% of companies have a score listed below three stars.

Source: Brightlocal

70% Of Consumers Prefer To Find Out About A Business Through Reviews And Posts, Instead Of Advertisements

Ads are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a substantial impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

74 Percent Of Regional Businesses Have At Least 1 Google Review

One review is far from adequate to enhance your website's SERP ranking.

Looking at online ratings stats, we discovered that a company needs to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Just 6 Percent Of Customers Don't Rely On Customer Reviews At All

According to customer review data, a massive 19% of consumers always trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read many more reviews to get a better idea of how business is in fact doing. Don't depend upon that figure alone.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The more detailed other users explain your services or product, the more cash you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous effect user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Average Review Length Has Gotten 65% Much Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

71% Of Millennials Browse Customer Reviews Of Expert Services

Over half of all individuals in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a physician or an attorney.

Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

Software Application Reviews Influence Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra