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95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
The Majority Of Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to consumer rating stats, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
Customers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Purchasing choices are made rapidly.
Online reviews are certainly persuasive, yet online marketers have not always come to appreciate the power of them.
Source: Martech Zone
89% Of Consumers Prefer To Read Reviews On Their Smartphones
Be it through an app or a mobile internet browser, individuals prefer to read reviews on their cell phones.
Source: Statista
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management statistics suggest a company's reputation doesn't affect just the clients. Potential employees also look at scores and take a look at reviews.
Source: Deloitte
77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews Across The Globe
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
77% Of Clients Would Definitely Give A Review If They Were Asked
More than a 35% would submit a review to advise others about their client experience and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to submit a review to help other people with their decision making process.
Source: Podium
83 Percent Of Customers Don't Trust Advertising
The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust advertisements pick to take note of clients' recommendations online.
Source: Statuslabs
Customers Could Invest 31 Percent More With A Business That Has Great Reviews
Take notice of this fact. The more detailed other users describe your services or product, the more money you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they invest at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review suffices for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Software Reviews Influence Over 98% Of All Buyers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
USA Shoppers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews
When individuals check out reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Profits
Businesses that treat customers honorably usually succeed, review websites help make certain of that.
Source: Statuslabs