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Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also influence our buying decisions.
According to social reviews statistics, Facebook affects over half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics reveal that four out of five users are likely to trust a local business.
Source: RevLocal
83% Of Consumers Don't Rely On Advertising
The conventional channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust ads choose to pay attention to consumers' suggestions online.
Source: Statuslabs
67% Of Customers Admit Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when customers have to select a service provider.
Source: DemandGenReport
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out many more reviews to get a better idea of how business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
91% Of Millennials Depend On Online Reviews As Much As Loved Ones
Online review statistics place clients' reviews as the most reliable source of recommendations. Online reviews typically bring the very same weight as guidance from friends and family.
Source: Brightlocal
Favorable Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Since the large bulk of customers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of All Young Customers Were Invited To Post A Review Recently
Of those invited, 80% of clients did leave a review. Overall, companies have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.
Source: RevLocal
A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat customers fairly typically succeed, review websites help make sure of that.
Source: Statuslabs
89% Of Clients Review A Companies Reactions To Reviews
Not only do a lot of clients check out the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.
Source: Brightlocal
77% Of Consumers Would Undoubtedly Submit A Review If They Were Asked
More than a 35% would do it to notify others about their consumer experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to post a review to help other individuals with their choice making process.
Source: Podium
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews
Online review stats show that 63% of customer reviews stay without a reaction. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz