Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals devote more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website

Usually, 142 million consumers check out Yelp monthly. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

60 Percent Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and rating stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

70 Percent Of Consumers Choose To Learn About A Business By Means Of Articles And Reviews, Instead Of Advertisements

Ads are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of clients, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear individuals aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the potential consumers are searching for. Practically a third of consumers state composed reviews are the only feature that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

83 Percent Of Consumers Don't Trust Advertising

The standard channels to reach clients aren't as influential as they used to be. Most users who no longer trust ads choose to pay attention to customers' suggestions online.

Source: Statuslabs

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Majority Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Score

This stat is among numerous that show the significance of online ratings. Now that news of client satisfaction travels this fast, keeping your consumers pleased is more important than ever.

57 percent of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for services with a perfect five star score.

Source: Brightlocal

91 Percent Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics put customers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the exact same weight as guidance from family and friends.

Source: Brightlocal

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Overall 2 out of 3 companies have excellent and outstanding ratings. Only 5% of companies have a ranking listed below three stars.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read customer reviews, concur that it increases their buying confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated content can do miracles in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online rankings statistics, we found out that a business needs to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics show a company's reputation does not affect just the customers. Potential team members also take a look at ratings and take a look at reviews.

Source: Deloitte

15% Of Buyers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of potential customers will not even consider working with a business they can't discover viewpoints about.

Source: Statuslabs