The Majority Of Best Selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

77% Of Users Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

90% Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Service

This stat is one of numerous that illustrate the significance of online scores. Now that news of customer satisfaction travels this quick, keeping your clients happy is more important than ever.

57 percent of customers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for businesses with a perfect five star rating.

Source: Brightlocal

77% Of Customers Would Likely Give A Review If They Were Asked

More than a 35% would post a review to inform others about their client experience and 24% would probably direct their review to the business itself.

Over a 26% would be willing to post a review to assist other people with their choice making process.

Source: Podium

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Given that the vast bulk of customers read reviews, you would want yours to be appealing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users take note of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers expect to see some unfavorable reviews.

Source: Capterra

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal

83% Of All Young Consumers Were Asked To Leave A Review Recently

Of those asked, 80% of clients did leave a review. Overall, companies have asked 66% of all consumers to post a review on their company.

Source: Brightlocal

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone