When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect

Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

83% Of All Young Shoppers Were Asked To Give A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Utilize A Business

This stat is one of lots of that illustrate the value of online rankings. Now that news of customer fulfillment travels this quick, keeping your consumers pleased is more vital than ever.

57% of customers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked only for companies with a best five star score.

Source: Brightlocal

Only 6% Of Consumers Don't Rely On Customer Reviews At All

According to customer review stats, a massive 19% of consumers constantly rely on online reviews and never a buy without checking out reviews initially.

Source: Statista

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated material has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

72% Of Clients Won't Take Action Before They Read Some Reviews

Regardless of how eye-catching your marketing is, you still need client reviews. There is no skirting around it. Consumers are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Clients Would Most Likely Give A Review If They Were Asked

More than a 35% would do it to advise others about their client encounter and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and score stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

89% Of Clients Read A Businesses Responses To Reviews

Not only do many individuals read the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal