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Local Companies In Somerville MA
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The Typical Review Word Count Has Gotten 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.
Source: Review Trackers
95% Of Dissatisfied Clients Will Go Back To A Company If A Business Manages To Fix Problems Rapidly And Effectively
Customers don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
52% Of Customers Trust A Product More If It Has Unfavorable Reviews As Well
We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People expect to see some unfavorable reviews.
Source: Capterra
Only 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses actually utilize them.
Although we now understand why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be willing to share it if you offer them a great experience.
Source: Brightlocal
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review stats show the basic popularity of a website can only go so far when it comes to trust.
Source: Review Trackers
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'extremely influential'.
To show the value of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
Clients Might Invest 31% More With A Business That Has Fantastic Reviews
Take note of this statistic. The better other users explain your product or service, the more cash you can charge and customer review statistics reveal to us precisely how much more.
Source: Martech Zone
Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses
Considering that the large majority of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the stats appear more authentic which is what the potential clients are looking for. Practically a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are pertinent and beneficial.
Source: Fan and Fuel
53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews remain without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Typically two-thirds of companies have excellent and awesome ratings. Just 5% of companies have a ranking below three stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz