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88% Of Executives View Reputation Risk As A Top Business Issue
Reputation management statistics indicate a business's reputation doesn't affect simply the consumers. Prospective team members also look at ratings and read reviews.
Source: Deloitte
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out much more reviews to get a better idea of how the business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, producers' descriptions are basically ads.
Source: Martech Zone
53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
73% Of Consumers Think Client Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear individuals aren't pleased with scores alone.
Consumer reviews make the statistics appear more genuine which is what the potential clients are trying to find. Practically a third of customers say composed reviews are the only feature that makes them believe the sites' reviews are helpful and relevant.
Source: Fan and Fuel
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'very frequently'.
Source: Trust You
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat consumers honorably usually prosper, review sites help ensure of that.
Source: Statuslabs
Clients Could Invest 31% More With A Business That Has Excellent Reviews
Take note of this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone
89% Of Buyers Prefer To Read Reviews On Their Mobile Devices
Be it via an app or a mobile browser, most people prefer to read reviews on their smart phones.
Source: Statista
95% Of Dissatisfied Customers Will Return To A Company If A Company Manages To Solve Problems Quickly And Effectively
Consumers do not expect you to be perfect. When things go wrong, they do expect you to remedy things. If there is absolutely nothing else a business can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
Software Application Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone