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71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to pick a physician or a lawyer.
Young people (age 18-35) are even more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.
Source: Thomson Reuters
67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider
When customers need to select a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
89% Of Clients Choose To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile internet browser, everyday people prefer to read reviews on their cell phones.
Source: Statista
The Majority Of Shoppers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista
89% Of Clients Review A Companies Feedback To Reviews
Not only do many customers read the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.
Source: Brightlocal
82% Of Customers Visit Review Websites Because They Wish To Buy An Item Or A Service And Want To Get The Truth About Business Services And Products.
Review websites are places that people go to get the truth about a service, business or item . Users come due to the fact that they have already formed a purchase decision. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
74% Of Regional Businesses Have At Least 1 Google Review
A single review is far from adequate to enhance your site's SERP ranking.
Looking at online scores data, we discovered that a company requires to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and score statistics reveal people value the opinion of peers more than any other content.
Source: Collective Bias
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70% Of Consumers Choose To Discover A Business By Means Of Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of customers, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
Software Reviews Impact Over 98% Of All Purchasers
18% of software buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Over Half Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Ranking
This stat is among lots of that illustrate the importance of online rankings. Now that news of client fulfillment travels this quick, keeping your consumers happy is more vital than ever.
57 percent of consumers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for businesses with an ideal five star ranking.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star score is the first thing consumers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.
Source: Statista
Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
Younger people know the value of being informed. User-generated content has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
The Typical Review Length Has Gotten 65% Shorter Since 2010
As of late reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
A Lot Of Best Selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score really helps your overall score.
According to customer rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center