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A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44 percent boost.
Source: RevLocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
15 Percent Of Users Do Not Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15 percent of potential clients won't even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, individuals devote more than five times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
The Typical Review Length Has Gotten 65% Shorter Since 2010
Currently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses actually make use of them.
Although we now know why customer reviews are so effective, most businesses obviously don't.
Source: LsaInsider
83% Of Customers Don't Rely On Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust ads select to pay attention to consumers' recommendations online.
Source: Statuslabs
88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management stats indicate a business's reputation does not impact just the customers. Potential employees likewise look at ratings and read reviews.
Source: Deloitte
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are basically ads.
Source: Martech Zone
Just 6 Percent Of Consumers Do Not Trust Customer Reviews At All
According to customer review stats, a massive 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews initially.
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'always' or 'really frequently'.
Source: Trust You