73% Of Consumers Think Client Reviews Are More Important Than Star And Number Rankings

Online review data make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective clients are searching for. Almost a third of customers state written reviews are the only function that makes them think the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the enormous effect user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful people understand the worth of being informed. User-generated content has an indisputable influence on consumers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

If They Were Asked, 77% Of Customers Would Most Likely Post A Review

More than a 35% would post a review to educate others about their customer encounter and 24% would rather direct their review to the business itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

Reviews Published On Twitter Can Help Boost Online Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

83% Of Clients Do Not Rely On Advertising

The traditional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads pick to pay attention to clients' suggestions online.

Source: Statuslabs

83% Of All Young People Were Invited To Give A Review Recently

Of those invited, 80% of consumers did give a review. In general, businesses have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also influence our purchasing preferences.

According to social media reviews stats, Facebook affects the majority of users' purchase choices.

If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent boost.

Source: RevLocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website

Typically, 142 million consumers visit Yelp every month. This is as good a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review statistics reveal the general popularity of a site can just go so far when it concerns trust.

Source: Review Trackers

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically two-thirds of companies have good and awesome ratings. Only 5% of businesses have a rating below three stars.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

Over Half Of Clients Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista