63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic popularity of a site can just go so far when it pertains to trust.

Source: Review Trackers

53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of consumer reviews remain without a response. That's too bad, since those companies are losing clients that way.

Source: Review Trackers

If They Were Asked, 77% Of Consumers Would Probably Give A Review

More than a 35% would post a review to inform others about their client experience and 24% would most likely direct their review to the company itself.

Over a 26% would want to submit a review to help other people with their choice making process.

Source: Podium

Many Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower ranking in fact helps your overall rating.

According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Reviews Shared On Twitter Can Increase Sales By 6.46%

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews

Communicating with your consumers establishes trust. Even something easy like reacting to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Customers

24% of US consumers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and scores, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than five times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

Online Product Reviews About An Item Can Boost Its Conversion Rate By An Unprecedented 270%

User review statistics show the purchase possibility for a product with 5 reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

83% Of Consumers Don't Trust Advertising

The standard channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take notice of customers' recommendations online.

Source: Statuslabs

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management stats indicate a company's reputation doesn't affect just the consumers. Potential team members also take a look at scores and read reviews.

Source: Deloitte

70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get an idea of how business is actually doing. Don't depend on that fact alone.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

The Majority Of Consumers Aged 25-34 Posted Reviews

According to Statista, the younger generations are seemingly the more opinionated ones.

Source: Statista

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. However, they realize the enormous impact user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated content can do miracles in terms of conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal