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Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
United States Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various elements of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
Reviews Posted On Twitter Can Help Increase Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
83 Percent Of Consumers Don't Rely On Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to take note of consumers' recommendations online.
Source: Statuslabs
63.6% Of Customers Go To Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the basic popularity of a site can just presume when it concerns trust.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats suggest a company's reputation doesn't impact just the clients. Potential team members also take a look at ratings and take a look at reviews.
Source: Deloitte
The Average Review Word Count Has Gotten 65% Shorter Since 2010
As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually make use of them.
Although we now understand why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
72% Of Customers Will Not Take Action Before They Read Some Reviews
No matter how appealing your marketing is, you still require consumer reviews. There is no other way around it. Customers are still happy to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US consumers consider reviews as 'incredibly influential'.
To show the value of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those very same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
A Lot Of Popular Items Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users pay attention to other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.
Source: Statista
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Utilize An Organisation
This stat is one of many that show the value of online rankings. Now that news of consumer satisfaction travels this fast, keeping your clients pleased is more crucial than ever.
57 percent of consumers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for services with a perfect five star ranking.
Source: Brightlocal
Half Of All Millennial's "Always" Read Online Reviews For Companies
Younger individuals understand the worth of being informed. User-generated content has an indisputable effect on customers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Over Half Of Shoppers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are clearly the more vocal ones.
Source: Statista