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61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally two-thirds of businesses have great and outstanding scores. Only 5% of companies have a ranking below three stars.
Source: Brightlocal
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Site
Usually, 142 million consumers go to Yelp every month. This is as good a time as any if you have not declared your free Yelp business page.
Source: RevLocal
70% Of Consumers Choose To Discover A Business Via Articles And Reviews, Instead Of Advertisements
Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
74% Of Local Businesses Have At A Minimum, One Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online rankings stats, we learnt that a business needs to have an average of 40 reviews before people "Award" it with a star.
Source: Brightlocal
88% Of Executives View Reputation Risk As A Top Business Issue
Reputation management stats suggest a company's reputation does not impact just the consumers. Potential employees also look at rankings and take a look at reviews.
Source: Deloitte
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people read a lot more reviews to get a clear view of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
89% Of Consumers Browse A Companies Responses To Reviews
Not only do the majority of consumers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
67% Of Customers Claim Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
When clients need to pick a solution provider, reviews have a huge influence on their decision.
Source: DemandGenReport
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star score is the first thing consumers see. Still, users take notice of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.
Source: Statista
Many Best-selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
In the present day reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other people, you manage to decide on a model that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
More Than Half Of Shoppers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are surprisingly the more opinionated ones.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Around The World
Google is in the lead here, followed by Facebook as a remote second.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how eye-catching your marketing is, you still require customer reviews. There's no other way around it. Customers are still happy to hear you out, however they rely on other people more.
Source: My Testimonial Engine
30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews
Keeping in touch with your consumers creates trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.
As you might expect, clients who feel this way are happy to spend more cash with a business.
Source: Statuslabs
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal