49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

Over Half Of Consumers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are apparently the more opinionated ones.

Source: Statista

60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score statistics reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually use them.

Although we now know why client reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review statistics reveal the purchase likelihood for a product with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star ranking is the first thing customers see. Still, users take notice of other factors also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

70% Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get a better idea of how the business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics show that 63% of customer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Consumers Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take note of this statistic. The more detailed other users describe your services or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

70% Of Consumers Choose To Find Out About A Business Through Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, but it deserves attempting a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

89% Of Clients Review A Businesses Replies To Reviews

Not only do many clients read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

72% Of Clients Will Not Take Action Before They Read Some Reviews

Regardless of how tempting your marketing is, you still require client reviews. There's no other way around it. Clients are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

Most Best-selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center