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Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new car and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Corresponding with your customers builds their trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you may expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
73 Percent Of Consumers Believe Client Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Written reviews make the statistics appear more genuine which is what the would-be clients are looking for. Almost a third of consumers say written reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.
Source: Fan and Fuel
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
If They Were Asked, 77% Of Consumers Would Leave A Review
More than a 35% would submit a review to inform others about their consumer encounter and 24% would probably direct their review to the business itself.
Over a 26% would want to post a review to assist other people with their decision making process.
Source: Podium
74 Percent Of Local Companies Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online ratings statistics, we found out that a business requires to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for a product with five reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats show that 63% of customer reviews stay without a reply. That's too bad, because those companies are losing clients that way.
Source: Review Trackers
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than five times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have a huge effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% boost.
Source: RevLocal
98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Website
Typically, 142 million customers visit Yelp each month. This is as excellent a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal
88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management stats show a business's reputation does not impact simply the customers. Prospective team members also look at rankings and read reviews.
Source: Deloitte
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.
Source: Review Trackers