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53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's buyers are smart and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
77% Of Clients Would Give A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer encounter and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their choice making process.
Source: Podium
49% Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of customers, who take note of the variety of reviews is currently at 46 percent.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'very influential'.
To highlight the value of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those same consumers are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
74% Of Regional Companies Have At Least 1 Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online ratings stats, we found out that a company needs to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
Regardless of how captivating your marketing is, you still need customer reviews. There is no other way around it. Consumers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
89% Of Customers Read A Businesses Feedback To Reviews
Not only do many clients read the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Since the vast bulk of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of client reviews go on without a reply. That's too bad, because those businesses are losing clients that way.
Source: Review Trackers
73% Of Consumers Believe Written Reviews Are More Important Than Star And Number Scores
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the stats appear more authentic which is what the would-be consumers are looking for. Almost a third of consumers say composed reviews are the only feature that makes them think the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
Reviews Published On Twitter Can Grow Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Due To The Fact That They Want To Purchase A Service Or A Product And Desire To Get The Facts About The Businesses Items And Services, 82% Of Customers Check Out Review Sites.
Users come because they have already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to select an attorney or a doctor.
Young people (age 18-35) are even more inclined to hire a professional based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
86% Of Consumers Would Consider Composing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you offer them a good experience.
Source: Brightlocal
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You