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One-half Of All Millennial's "Always" Read Online Reviews For Businesses
Younger people know the worth of being informed. User-generated material has an unassailable influence on consumers.
If businesses think of the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Worldwide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics show that 63% of client reviews remain without a reaction. That's regrettable, since those businesses are losing customers that way.
Source: Review Trackers
83% Of All Younger Buyers Were Invited To Post A Review Recently
Of those invited, 80% of clients did leave a review. In general, businesses have asked 66% of all clients to leave a review on their business.
Source: Brightlocal
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
60 Percent Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and rating statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read a lot more reviews to get an idea of how business is really doing. Don't depend upon that fact alone.
Source: Brightlocal
30% Of Customers Feel Favorable To A Business Which Answers Online Reviews
Staying connected with your customers creates trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.
As you might anticipate, customers who feel this way are ready to invest more cash with a business.
Source: Statuslabs
If They Were Asked, 77% Of Customers Would Probably Leave A Review
More than a 35% would do it to notify others about their client encounter and 24% would likely direct their review to the business itself.
Over a 26% would want to submit a review to help other people with their decision making process.
Source: Podium
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Statistics reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
United States Consumers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
When people read reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA customers.
Source: Statista
The Average Review Word Count Has Actually Become 65% Shorter Since 2010
Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers