77% Of Buyers Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies actually make use of them.

Although we now know why customer reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

82% Of Consumers Check Out Review Sites Since They Wish To Buy A Service Or An Item And Wish To Get The Facts About Business Product Or Services.

Review sites are locations that customers go to get the truth about a business, service or item . Due to the fact that they have actually already formed a purchase decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

Customers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, buying choices are made quickly.

Online reviews are clearly persuasive, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

86 Percent Of Customers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

77% Of Customers Would Most Likely Give A Review If They Were Asked

More than a 35% would submit a review to advise others about their customer experience and 24% would probably direct their review to the company itself.

Over a 26% would want to give a review to assist other individuals with their decision making process.

Source: Podium

Half Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated content has an indisputable influence on customers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review statistics put customers' reviews as the most credible source of suggestions. Online reviews usually bring the very same weight as recommendations from loved ones.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they realize the massive effect user scores have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally two thirds of companies have outstanding and great rankings. Just 5% of companies have a rating below three stars.

Source: Brightlocal

63.6% Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general popularity of a website can just go so far.

Source: Review Trackers

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

60% Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and ranking statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

83% Of All Younger Customers Were Asked To Leave A Review Recently

Of those asked, 80% of customers did post a review. Overall, companies have actually asked 66% of all consumers to give a review on their company.

Source: Brightlocal

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

Reviews have a huge effect on their decision when consumers have to select a service provider.

Source: DemandGenReport