72 Percent Of Clients Will Not Take Action Unless They Check Out Some Reviews

Regardless of how attractive your marketing is, you still need customer reviews. There is no other way around it. Clients are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People anticipate to see some unfavorable reviews.

Source: Capterra

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get a better idea of how the business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

77% Of Clients Would Post A Review If They Were Asked

More than a 35% would do it to advise others about their client encounter and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their decision making process.

Source: Podium

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do most shoppers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies actually use them.

Although we now understand why consumer reviews are so powerful, many businesses apparently don't.

Source: LsaInsider

American Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers check out Yelp each month. This is as good a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

Just 6% Of Customers Don't Rely On Client Reviews At All

According to customer review statistics, a whopping 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

83% Of All Young Buyers Were Asked To Post A Review Recently

Of those invited, 80% of customers did give a review. In general, companies have asked 66% of all customers to leave a review on their company.

Source: Brightlocal