If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Business

This stat is one of many that illustrate the value of online ratings. Now that news of consumer complete satisfaction travels this fast, keeping your consumers pleased is more crucial than ever.

57% of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11 percent looked only for organizations with a best five star ranking.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing preferences.

According to social reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews stats expose that four out of five users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more genuine which is what the prospective customers are looking for. Practically a third of consumers state composed reviews are the only function that makes them believe the websites' reviews are beneficial and relevant.

Source: Fan and Fuel

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

89% Of Customers Review A Companies Replies To Reviews

Not only do many consumers read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Across The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

30% Of Clients Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your consumers develops trust. Even something easy like reacting to their comments and reviews can make them feel valued.

As you might anticipate, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

Just 6 Percent Of Consumers Don't Trust Client Reviews At All

According to consumer review data, a massive 19% of consumers always trust online reviews and never a buy without checking out reviews initially.

Source: Statista

Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

70% Of Customers Choose To Discover A Business Via Articles And Reviews, Rather Than Ads

Ads are all well and good, however it's worth trying a different approach as well. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

People Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Earnings

Businesses that treat consumers honorably typically flourish, review sites help make sure of that.

Source: Statuslabs

86 Percent Of Customers Would Think About Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

Customers Might Spend 31% More With A Business That Has Great Reviews

Take notice of this statistic. The more detailed other users explain your product and services, the more money you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show people prefer to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone