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71% Of Millennials Search Consumer Reviews Of Professional Services
Majority of all individuals in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a doctor or a lawyer.
Young people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than women.
Reviews and rating data show people value the opinion of peers more than any other material.
Source: Collective Bias
Just 6% Of Customers Do Not Trust Client Reviews At All
According to customer review statistics, a tremendous 19% of consumers always trust online reviews and never ever a purchase without checking out reviews initially.
Source: Statista
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies actually make use of them.
Although we now know why client reviews are so effective, many businesses apparently don't.
Source: LsaInsider
74% Of Local Companies Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online scores data, we learnt that a business requires to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
American Consumers View "Product Performance" To Be The Most Valuable Info In Product Reviews
When people read reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US clients.
Source: Statista
The Average Review Length Has Actually Become 65% Much Shorter Since 2010
Recently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review statistics put customers' reviews as the most credible source of recommendations. Online reviews usually bring the exact same weight as recommendations from family and friends.
Source: Brightlocal