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60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and ranking statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
95% Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site
Generally, 142 million consumers check out Yelp on a monthly basis. This is as great a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent
User review stats show the purchase probability for an item with 5 reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
Presently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet from twitter.
Source: Review Trackers
70% Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
If They Were Asked, 77% Of Clients Would Likely Leave A Review
More than a 35% would post a review to educate others about their consumer experience and 24% would probably direct their review to the company itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
74% Of Local Companies Have At A Minimum, One Google Review
One review is far from sufficient to improve your website's SERP ranking.
Taking a look at online rankings data, we found out that a company requires to have approximately 40 reviews before people "Award" it with a star.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista