Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a new vehicle and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you manage to select a model that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

Clients Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, buying decisions are made quickly.

Online reviews are clearly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

83% Of All Young Consumers Were Invited To Give A Review Recently

Of those invited, 80% of clients did give a review. In general, companies have asked 66% of all customers to give a review on their business.

Source: Brightlocal

Over Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Rating

This stat is among numerous that illustrate the importance of online scores. Now that news of customer satisfaction travels this quick, keeping your clients delighted is more vital than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for businesses with a perfect five star score.

Source: Brightlocal

Google Represents 57.5% Of All Reviews Across The World

Google remains in the lead here, followed by Facebook as a far-off second.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Customers Might Spend 31 Percent More With A Business That Has Fantastic Reviews

Pay attention to this fact. The better other users describe your product or service, the more money you can charge and consumer review stats show us precisely just how much more.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star score is the first thing consumers see. Still, users take notice of other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.

Source: Statista

Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Favorable Reviews Encourage 68 Percent Of Customers To Use Local Businesses

Considering that the vast majority of consumers check out reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.

Reviews and score stats reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

90% Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone