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74% Of Regional Companies Have At Least One Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online ratings data, we learnt that a company requires to have an average of 40 reviews before people "Award" it with a star.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Google Represents 57.5% Of All Reviews Around The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
15% Of Clients Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of prospective clients will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Income
Businesses that treat clients well generally flourish, review websites help make certain of that.
Source: Statuslabs
US Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista
Majority Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Score
This stat is one of numerous that show the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your clients pleased is more important than ever.
57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked just for businesses with a best five star score.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.
Source: Capterra
Software Application Reviews Influence Over 98% Of All Purchasers
18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other people, you manage to pick one that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
In the present day reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have a substantial influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent boost.
Source: RevLocal
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying preferences.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business.
Source: RevLocal