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89% Of Consumers Like To Read Reviews Using Their Smartphones
Be it via an app or a mobile internet browser, customers prefer to read reviews on their phones.
Source: Statista
30% Of Clients Feel Favorable To A Company Which Answers Online Reviews
Corresponding with your clients creates trust. Even something easy like responding to their reviews and remarks can make them feel valued.
As you might anticipate, clients who feel this way are happy to spend more money with a business.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'constantly' or 'very often'.
Source: Trust You
83 Percent Of Consumers Don't Rely On Advertising
The standard channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust advertisements select to pay attention to clients' suggestions online.
Source: Statuslabs
Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses really use them.
Although we now understand why client reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Generally two thirds of businesses have outstanding and awesome rankings. Only 5% of businesses have a score listed below three stars.
Source: Brightlocal
When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Aspect
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review statistics position clients' reviews as the most trustworthy source of suggestions. Online reviews typically carry the same weight as advice from family and friends.
Source: Brightlocal
If A Company Deals With Problems Rapidly And Effectively, 95% Of Dissatisfied Clients Will Return To A Business
Clients don't expect you to be perfect. They do expect you to fix things when they go wrong. If there's absolutely nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's consumers are wary and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Google Represents 57.5% Of All Reviews Throughout The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
USA Consumers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US consumers.
Source: Statista
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
More Than Half Of Clients Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are plainly the more vocal ones.
Source: Statista