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54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star ranking is the first thing customers see. Still, users pay attention to other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.
Source: Statista
89% Of Customers Browse A Businesses Replies To Reviews
Not only do many customers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review stats show user-generated content can do wonders in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent boost.
Source: RevLocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social media which can likewise affect our buying preferences.
According to social reviews data, Facebook affects over half of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that four out of five users are likely to trust a local business.
Source: RevLocal
60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.
Reviews and score stats show people value the viewpoint of peers more than any other content.
Source: Collective Bias
Consumers Might Invest 31% More With A Business That Has Fantastic Reviews
Take notice of this statistic. The better other users describe your product and services, the more cash you can charge and consumer review stats show us exactly just how much more.
Source: Martech Zone
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
15 Percent Of Buyers Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of possible customers will not even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
People Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done faster. Therefore, purchasing decisions are made quickly.
Online reviews are obviously persuasive, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
Reviews Shared On Twitter Can Boost Sales By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the vast bulk of consumers check out reviews, you would want yours to be enticing to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal