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Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact use them.
Although we now understand why client reviews are so effective, most businesses obviously do not.
Source: LsaInsider
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of customers, who take note of the number of reviews is currently at 46 percent.
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Likely Submit A Review
More than a 35% would leave a review to notify others about their consumer experience and 24% would definitely direct their review to the business itself.
Over a 26% would want to post a review to assist other people with their choice making process.
Source: Podium
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
A Lot Of Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower ranking in fact helps your overall score.
According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat customers honorably normally prosper, review sites help ensure of that.
Source: Statuslabs
The Typical Review Length Has Become 65% Shorter Since 2010
These days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
71% Of Millennials Search Customer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to select a legal representative or a physician.
Younger people (age 18-35) are even more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Google Represents 57.5 Percent Of All Reviews World-wide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
A Lot Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
70% Of Consumers Prefer To Find Out About A Business By Means Of Posts And Reviews, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are by far the best method to discover the truth about a service or product.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a new automobile and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other people, you quickly pick a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
Clients Could Invest 31 Percent More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users explain your product or service, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone
95% Of Unhappy Consumers Will Go Back To A Business If A Company Manages To Fix Problems Quickly And Effectively
Consumers do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there's nothing else a business can do to solve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews
Communicating with your consumers creates trust. Even something easy like responding to their reviews and comments can make them feel valued.
As you may expect, clients who feel this way are happy to spend more cash with a business.
Source: Statuslabs
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read consumer reviews, agree that it increases their buying confidence.
Companies use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista