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64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a unfavorable or average one.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have good and outstanding scores. Just 5% of companies have a score listed below 3 stars.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do wonders in terms of conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% boost.
Source: RevLocal
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of customers, who take note of the variety of reviews is presently at 46%.
Source: Brightlocal
70 Percent Of Customers Choose To Learn About A Business Via Reviews And Short Articles, Rather Than Ads
Ads are all well and good, but it's worth trying a different approach too. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. However, they understand the massive impact user rankings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Only 6% Of Consumers Don't Rely On Client Reviews At All
According to customer review statistics, a massive 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
82 Percent Of Customers Go To Review Websites Due To The Fact That They Want To Buy A Product Or A Service And Wish To Get The Truth About The Businesses Services And Products.
Review sites are locations that customers go to get the truth about a service, business or item . Users come because they have currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
83% Of All Younger Customers Were Invited To Give A Review Recently
Of those asked, 80% of clients did post a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or a legal representative.
Younger people (age 18-35) are much more likely to work with an expert based upon online reviews. Just 19% of millennials will think about working with a lawyer without any.
Source: Thomson Reuters
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'exceptionally influential'.
To highlight the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
89% Of Clients Read A Companies Feedback To Reviews
Not only do the majority of consumers check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
Half Of All Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated material has an unassailable effect on customers.
They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation doesn't impact just the customers. Prospective employees also take a look at scores and read reviews.
Source: Deloitte
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone